Anand Shah and Alex Barrett
Announcing our Series B: The next phase of our journey transforming how strategic deals are done
This week marks an exciting milestone in Databook’s history as we announce the raise of our Series B and prepare to double down on hiring to support our rapid growth. Since our…Announcements, Enterprise Sales, Executive Insights

Announcements, Enterprise Sales, Executive Insights
Anand Shah and Alex Barrett
Announcing our Series B: The next phase of our journey transforming how strategic deals are done
This week marks an exciting milestone in Databook’s history as we announce the raise of our Series B and prepare to double down on hiring to support our rapid growth. Since our…
Announcements, Enterprise Sales, Executive Insights
Anand Shah and Alex Barrett
A Message from Our Founders: The Significance of Our Series A Funding Announcement
When we started Databook four years ago, our mission was to build real-world insights that would empower every enterprise seller. Today, we’re proud to say that mission is coming to life…
Announcements, Enterprise Sales, Sales Strategy
Anand Shah
Databook Expands Insights to Include Private Companies
Over the past four years, Databook has transformed the customer intelligence market by delivering the most comprehensive and innovative set of data and insights for publicly traded companies globally. Today, we are…
In one of my recent posts, I talked about the importance of using more data-driven ways to improve overall sales rep performance. But how do you know if your strategies are working? …
Enterprise Sales, Guest Blog
Eric Shaver and Sarah Close
The Essential (Untaught/Unlearned) Elements of Sales
The following is a guest blog written by Eric Shaver of Kensei Partners. The hard truth about B2B Sales is that, for all intents and purposes, we in the profession have…
Enterprise Sales, Sales Strategy
Sarah Close
Supercharged Strategies for Improving Sales Rep Performance in 2021
Last year might be in the rear view mirror now, but we’re not finished addressing the challenges 2020 brought our way. As we dive into 2021, businesses must focus on quickly and…
Customer Journey, Enterprise Sales
Anand Shah
3 Facts about Customer Intelligence You Shouldn’t Forget
Customer intelligence is imperative for companies looking to build pipeline and close deals, primarily because it can provide critical insight into what prospects need and when they’re more likely to buy. But…
Enterprise Sales
Jim Christen and Sarah Close
6 Questions Every Sales Manager Should Ask in a Deal Review
Every mature sales organization has gone through various iterations of standard sales methodologies, such as BANT, MEDDPICC, or Challenger. Yet while these all point towards the basic tenets of good sales cadences,…
Over the last 20 years, enterprise software companies have increasingly moved towards value selling—essentially, selling customers on the business outcomes they will derive from implementing a solution, rather than on the software…
Enterprise Sales, Executive Insights, White Paper
Anand Shah
Databook’s New White Paper Explains the Concept of Next-Level Selling
This year won’t go down in the history books as anything close to “normal,” particularly for enterprise sales organizations. We’re in the midst of a global pandemic that has been sending seismic…
How Technology is Elevating Enterprise Sales by Anand Shah, CEO, Databook
Enterprise Sales, Executive Insights
Parth Gupta and Sean Geary
Databook and Twilio: Using Insights to Anticipate Customer Needs
Databook recently had the opportunity to partner with Twilio, a leading provider of communications APIs and a Databook customer, on an exciting research project that we’re eager to share with you—not only…
At Databook, we talk a lot about how our solutions enable account managers and reps to easily create in-depth customer points of view. But what if you’re not sure why you need…
In my role at Databook, I regularly have the opportunity to identify ways to improve the sales and go-to-market strategies of the leading enterprise sales companies. And while some are well crafted…
Sales prospecting is the process of generating opportunities and filling a pipeline—and it goes without saying that it’s one of the most important things account executives have to do. Unfortunately, it’s also…
Sales reps take heed: One of the greatest predictors of your potential underperformance is the feeling that there isn’t enough time in the day. Racing the clock to complete tasks isn’t a…
How Elite Sellers Engage Executives to Exceed Quotas Every Year. Presented by Jim Christen, COO, Databook
Economic Downturn
Rebecca White
Infographic: How A Global Crisis Impacts the Markets and Enterprise Sales
Two weeks ago, your world likely looked very different than it does today. Your business was different. Your pipeline was different. You were probably feeling much more secure. Is it possible to…
Economic Downturn, Enterprise Sales
Anand Shah
What Every Enterprise Seller Needs to Know in an Economic Downturn
The far-reaching impacts of COVID-19 have us facing many unprecedented circumstances, but one thing we have successfully endured in years past is the bear market. It’s important that we take some time…
Today marks a big day for Databook as we are thrilled to announce that we’ve raised $5m in seed funding from a group of investors. The round was led by Josh Stein…
Sales Strategy
Alex Barrett
From Carrier Pigeons to Machine Learning: How to Develop an Informational Edge
This is the second of four posts looking at how the ‘edges’ that investors develop to trade successfully can be a useful source of inspiration for sales technology that helps enterprise sales…
Sales Strategy
Alex Barrett and Rebecca White
Infographic: From Carrier Pigeons to Machine Learning, Developing an Informational Edge
From carrier pigeons to ticker-tape machines to machine learning, investors always look for their informational edge. Enterprise Sales is no different.
Enterprise Sales
Rebecca White and Alex Barrett
Infographic: What do Poker, Investing & Enterprise Sales Have in Common?
Enterprise Sales is like Poker and Investing. You’re working with limited visibility, and to win, you require an edge that’s informational, analytical, or behavioral.
As we build Databook, we often find inspiration from outside the world of enterprise sales. One recent example came as I was reading Black Edge, a gripping account by Sheelah Kolhatkar of…
Enterprise selling is similar to skyscraper construction. Architects, Engineers and Designers plan; Project Managers, Contractors and Sub-Contractors build; and Managers and Tenants use.
Lack of insight during discovery throttles enterprise customer value—for your customer and for you. Get ahead of your buyer to help them understand their true problem and their best solution.
The enterprise customer journey is often misunderstood, and the effect on enterprise sales can be massive. Any opacity regarding this process undermines the success of every rep in your organization. In this…
Customer Journey
Rebecca White
Infographic: The Problem is the Point and the Beginning of the Customer Journey
The customer journey begins with with an executive initiative that results in a business problem. The buy-cycle begins when a decision maker empowers a buyer to find a solution. The sales cycle…
Enterprise selling or complex selling requires that you understand the customer problem, use knowledge to help guide the customer’s discovery, and leverage earned trust to develop commitment and relationships.
Today we’re launching a new blog series called Databook Exec Insights, where we interview executives involved in buying or selling complex products, solutions and services. We’re pleased to welcome a friend of…
Enterprise Sales
Rebecca White
Complex Sales Versus Transactional Sales: The Two Types of B2B Selling
There is no anonymity in the shoe department. Within a minute of walking in at least three people will offer you help. A good shoe sales rep doesn’t know whether you intend…
A data-driven approach to account prioritization can help you use your time effectively to hit – and exceed – your quota. In enterprise sales a crucial – and often underrated – skill…